'Scuse the pun, I couldn't help myself.
Fresh from its Emmy's win over the usual array of reds, pinks and blues, yellow is fronting forward as the new colour to covet.
From the cute little frock Alexa Chung wore, above, to fashion week, to Margot Robbie's (remember her from Neighbours? Now giving Hollywood a bash) very wearable shirt dress, below, it's suddenly become chic on all skintones. And it's one of those colours you put on for instant smiles all round. Something about the sunny colour, it has feel-good hormones that honestly pass straight through the fabric and make you happy. Who doesn't want that in a dress?