That's what I think when I see these images for the new Gucci campaign featuring Monaco royal, Princess Charlotte Casiraghi.
They feature the old-becomes-new, classic Gucci loafers, in again for 2012. The shoe really does embody all that being a royal is, don't you think? They're so ... stuffy.
But with this campaign, Gucci has made them relaxed and covetable at the same time.
I can't think of anyone who would look more comfortable whilst chilling out at home (read: palace) in her Gucci loafers, than Princess Charlotte. It makes one want to do the same.